Some People Give More Than Others On Facebook

According to a new set of survey results from the Pew Internet folks, just like in the “real world,” some people give more than others. Pew’s study on “Why most Facebook users get more than they give” reports that Facebook users are more often the receivers of actions like friend requests, likes and comments than they are the givers. The explanation of this trend of getting more than we give on Facebook is the existence of so-called “power users.” The study reports that a proportion of its Facebook participants – ranging between 20% and 30% of users (depending on the type of activity) were power users who performed certain Facebook activities at a much higher rate than the average user. It is because of these power users’ over-activity that the average Facebook user receives friend requests, likes and Facebook messages, and is tagged in photos at a higher frequency than they contribute.