After initially being shunned by teens, Twitter seems to be gaining
ground as reported in a new Pew
Research Center survey. One in four teens is now using Twitter, a big jump
from two years ago. While Facebook remains the go-to social network for teens,
with 94% of online teens saying they have a profile on Facebook and 81% saying
it is the social network they use most often. Teens are increasingly turning to
Twitter, mobile photo-sharing service Instagram, and social blogging service
Tumblr, which was acquired by Yahoo on Monday for $1.1 billion, as they express
“waning enthusiasm” for Facebook, the survey found.
The sad thing is that after all of the campaigns to get
teens to keep their personal information private, they seem to posting more and
more personal information on social media. The survey found that teens are more
likely than they were even a few years ago to post photographs, their hometown,
name of their school, email address, and mobile phone number. On Facebook, 6 of
10 teens say they use restrictive privacy settings to be sure that his or her
posts are seen only by their friends. An additional 25% allow posts to be seen
by friends of friends. On Twitter, a quarter of teens post updates privately to
friends. Part of the appeal of Twitter: teens don’t have to use their real
names so they don’t have to worry about updates turning up in Google searches
or being discovered by parents. One thing teens are not worried about: being
targeted by online marketers and data brokers. Just 9% of teens said they were
concerned about how their information is being collected. Nearly half of
parents said they were concerned. Maybe it’s time for another conversation.
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