Google recently launched a multi week print ad campaign called “Good To Know” that addresses some of the basics of online privacy and security along with a website with more information. Initial topics to be covered include the steps that can be taken to protect online account passwords and the use of computer coding to locate and identify Web surfers. Google will also try to explain why its widely used search engine can produce more helpful results if it knows more about the past interests of the person making the request. While Google views the campaign as a public service, to many critics the ads came across as disingenuous because of the vast amount of personal information Google collects about its users and past gaffes in protecting that sensitive data.
Recent Comments